Pleasing your customers one STYLE at a time

Do you own a beauty salon that recently opened for business? It can be difficult to get new customers in your door, but by being innovative, caring, and understanding of your community, you may be able to get more than you bargained for. In addition, being mindful of the well being of your employees and their safety can lead to better practices and a more secure property. 

If you have run out of ideas on how to get your name out there, you could follow the lead of local beauty salon Andreas Hogue. This salon http://www.andreashogue.com/, owned by Andreas and Ashley Hogue, had the goal to bring city quality and high-end services to the suburbs, and over time, they accomplished this. “I wanted a salon where people would become energized,” said Andreas. The slogan says it all, “Urban energy, suburban convenience”. The ever-evolving salon continues to work towards this goal each day, which is what makes them stand out from the crowd. 

19 stylists make up the team, all of who are trained in both haircuts and color, something Andreas says is very important when it comes to clients. The other services offered include perming, Keratin treatments, waxing, manicures, pedicures, and facials for men and women. The salon also carries six product lines that customers can buy for home use. Andreas feels that having a special relationship with each customer allows for his business to continue to grow and be well liked in the community.

Creating a trusting connection with each person in your chair will make him/her feel comfortable in your hands. At Bassler & Co., we support local employers and employees who follow their passion. Finding ways to be different from your competitors while staying true to yourself will allow others to see how special your services really are. In addition, putting priority on the protection your employees and customers from accidents and injuries can contribute to a safe, energized environment for all to enjoy.